Media Pack & Sponsorship 2025

Energy Sector Heroes.

Careers in oil & gas, sustainability and renewable energy - hosted by Michelle Fraser. Understanding industry excellence.

541,000+ total downloads
80% weekly listeners
UK-based energy professionals
Energy Sector Heroes podcast cover with host Michelle Fraser
Recent Episodes

Recent conversations from the show.

7 July 2026
Brett Simon: Transforming from Laboratory Intern to Commercial…
30 June 2026
Networking, AI and Engineering Careers - Ryan Menzies on Energy Sector Heroes
23 June 2026
How to Move Into Senior Management in the Energy Sector with…
Download Headlines

Consistent, targeted reach.

6,472
Downloads, last 7 days
28,600
Downloads, last 28 days
91,600
Downloads, last 90 days
541,000+
Total downloads, all-time
Last 12 months plus current month so far
This month so far 7,756
35,000 26,250 17,500 8,750 0 Jul '25 Aug Sep Oct Nov Dec Jan '26 Feb Mar Apr May Jun Jul (so far) Downloads
Audience

Who's listening.

80% tune in weekly - during commutes, offshore shifts, or workouts.

The typical listener is a UK-based professional in the oil & gas industry, spanning from early-career engineers and technicians to mid-level managers and seasoned executives. Career-focused, ambitious, and curious about how others in the sector have navigated challenges and built successful paths.

Demographics. 25-55 years old, with a mix of field-based and office-based roles. Many are based in Aberdeen, London, or offshore hubs.

Listening habits. Weekly listeners using the podcast to stay connected to industry insights and stories from voices they trust.

Sponsor Packages

Four ways to partner.

In-Show Advertising

Audio placements to fit your goals and budget.

  • Pre-roll (15-30 seconds) at episode start
  • Mid-roll (30-60 seconds) inside the conversation
  • End-roll (15-30 seconds) closing message
  • Available individually or as a bundle

Flexible Options

All advertising packages include:

  • At least one dedicated social media post
  • Mentions in show notes and descriptions
  • Bring your own audio, or we produce it
  • Monthly, quarterly, or annual campaigns

Custom Partnerships

Tailored packages for specific goals.

  • Guest interview features where relevant
  • Branded content or special edition episodes
  • Cross-promotion and social campaigns
  • Bespoke, based on conversation
Pricing 2025

Suggested rates.

These are the suggested prices for the available partnership options. We're open to creative suggestions around how these may be mixed and matched.

In-Show Ads
Per episode, inserted into all episodes for the duration of the sponsorship.
  • Pre-roll (15-30s)£600
  • Mid-roll (30-60s)£500
  • End-roll (15-30s)£450
  • Bundle (all three)£1,350
Sponsored Guest
A sponsored appearance with editorial control over content, topics and product placement. Think advertorial.
  • Per appearance£650 - £750
Sponsorship Packages
Bundle pricing for longer commitments.
  • 3 episodes£2,500
  • 5 episodes£4,200
  • 10 episodes£7,000

Annual Sponsorship

Naming rights - voiced in the introduction, show artwork and promotional material. One partner per year.

£20,000 - £25,000
Get in touch

Let's talk about how we can help you connect with energy sector professionals.

Michelle Fraser
Host, Energy Sector Heroes
Michelle@michellefraserconsultancy.com